Project 2: Form and Function
Description
You and a partner will work on a sustainable package design together. There are two goals to accomplish with the design of the packaging. The first is to minimize the materials used and the waste created in the construction of the package. The second is to design a container that can be reused in some way that is relevant to the item it is containing. You will also create a visual identity and design for the packaging.
Three rules in the design of the packaging:
- No part of the packaging goes to waste
- Not allowed to use any existing/found containers or branding
- Must use at least one tool from The MIX
Things to Keep in Mind
- What information should be on the package?
- Does the container reuse need instructions?
- How to create a cohesive design with three different items
- Craft is just as important as the design
- The unboxing and reassembly experience
Objectives
- Craft skills – cutting, folding, taping, gluing
- Working in 2-D and 3-D
- Branding as it relates to package design
- Creating digital mockups
- Working with a partner
Checkpoints
- 03/21/23_#1 – two ideas for item and package reuse, names for each, reference imagery
- 03/28/23_#2 – 10 sketches for logos and at least two rough sketches for package and secondary use
- 04/04/23_#3 – two digital logos, two digital surface designs, low fidelity prototype
- 04/11/23_#4 – final dieline/cut files, refined surface design, refined prototype
- 04/18/23_#5 – initial digital mockups, high fidelity prototype
- 04/25/23_#6 – flex week
- 05/02/23_FINAL – final submission due
Requirements
- Name for product
- Consistent visual brand
- Package is reusable for item
- Packaging uses one tool from The MIX
Final Submission
- Turned in on time (5/2/23)
- Physical package with designs on it
- Digital mockups
- PDFs of dieline and/or cut files
- Images of physical package
- All images and pdfs on BB
- All images on Miro
- All requirements met