Publication Design

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Project 3: Event Calendar

Description

Design an event calendar for an arts related (theater, music, film, gallery) venue around DC. The calendar should have at least 3 months of events on it and include a front cover, back cover, about/introduction spread.

We will continue explore the principles of publication design, InDesign page set-up, printing, grids, font pairings, pt. size / leading, etc.

Requirements

Page Size

• 11" by 17"

Contents

• Front Cover – Venue name, date range for events (something like spring 2026 or May–Aug 2026)
• Back Cover – Venue return address, place for mailing address
• About/Intro – About venue, highlights, etc.
• Calendar – At least 3 months of events/10 events

Things to Keep in Mind

• Avoid trite designs
• Do not use illustration as a default
• Always better to go too far than not go far enough
• Printing takes time, as does trimming

Objectives

• Improving typographic, craft, and InDesign skills
• Applying design concepts
• Creating digital mockups

Checkpoints

1. Two digital front and back cover concepts, folded mockup
2. Refined front and back cover, full calendar, printed and folded
3. First full draft (digital only)
4. Final printed and folded draft

Final Submission

• Turned in on time (05/06/25)
• Printed, trimmed, and folded calendar
• Digital mockups
• PDF of front and back
• PDF of unfolding process
• Photos of physical calendar
• All images and pdfs on Canvas