Motion Design
- Semester: Fall 2026
- Instructor: Michael McDermott
- Location: Art and Design Building, Room 1020
- Timing: Mondays from 1:30–4:10pm
- Office Hours: Scheduled here
Exercise 7
Logo Reveal
Description
Make a short video that animates an existing, relatively well-known logo. The video should use one of the strategies we covered in class. For example, you could pick the Target logo and your video would somehow emphasize that the logo is a target. The choice of logo is up to you but the colors, logo, and type should all remain the same (look for an eps or svg file for the logo). You are not redesigning anything.
A reference board you can look and or add to if you want is on Figma.
Requirements
- 1080x1080
- As long as it needs to be
Things to Keep in Mind
- You aren't redesigning anything
- What is the concept behind your animation?
Objectives
- Connecting motion to a concept
- Thinking short but impactful
Final Submission
- Turned in on time
- All requirements met
- Video file submitted on Canvas
- Video uploaded to Vimeo and added to the class group